You have bigger goals calling you...but the path feels unclear.
BUT IMAGINE IF THINGS COULD FEEL DIFFERENT
where you feel aligned, confident, and focused
Waking up confident in your authentic strengths.
Showing up with clarity, with no more masks, no more second-guessing.
Attracting opportunities that feel exciting, meaningful, and aligned with who you truly are.
THAT’S EXACTLY WHAT YOU’LL GET INSIDE
Female Further
A 10-week transformational programme designed specifically for female coaches, experts and entrepreneurs who are ready to unlock their full potential through deep inner work.
Here's what I know after building and selling my own startup and working with hundreds of entrepreneurs: you can have all the right strategies, but if you don't truly know yourself and trust your own capability, you'll never achieve what you're truly capable of.
This programme changes everything.
When you finally understand who you are at your core - your values, your superpowers, your authentic strengths - here's what shifts in your business and life:
✨ You make decisions with clarity and speed - no more paralysis, no more endless second-guessing, no more asking everyone else for validation.
✨ You show up with unshakeable confidence - in sales calls, on social media, in networking rooms, in negotiations. The imposter syndrome? Gone.
✨ You price like you mean it - and you stop feeling guilty about it. You charge what you're worth because you finally believe in your value.
✨ You attract the right opportunities - when you're clear on who you are, you stop chasing and start attracting. The right clients, investors, and collaborators find you.
✨ You scale without burning out - because you've built the internal capacity to hold growth without breaking.
Hear from Those Who’ve Been There
Here's What We'll Do Together:
FOUNDATIONS
Personal Identity & Values Alignment
SUPERPOWER
Behavioural Patterns & Signature Strengths
VALUE
Worthiness & Pricing Psychology
VISIBILITY
Brand, Voice & Magnetic Positioning
DIRECTION
Clear Positioning & Strategic Design
Who is this programme for?
THIS PROGRAMME IS FOR YOU IF:
You're a woman who is actively building or scaling a business (past the ideation phase)
Your business is revenue-generating and working... but something feels off internally
You're ready to stop comparing yourself to others and start operating from your authentic strengths
You want to do the deep inner work that makes outer success actually sustainable
You feel alone in the struggle and want to be supported by women who truly get it
What You’ll Get Inside the Programme
Maximum 12 women per cohort. Intimate, focused, transformational.
6 x 90-minute group sessions.
2 x dedicated individual deep dive sessions with me. When something comes up between group sessions (and it will), we have dedicated space to focus on it.
On-demand/flexible support throughout the entire programme. Reach out via email, whatsapp, or video whenever you need to. I'll respond asap.
Tools & frameworks, including my Business Design Matrix and other resources designed to support your specific transformation.
Hi, I'm Aimee Bateman
FOUNDER COACH AND SELF-LEADERSHIP SPEAKER
I started as a recruiter who saw too many talented people stuck, not because they lacked skill, but because they didn't know their own value.
So I built Careercake to change that. What began as a YouTube channel to help people see themselves differently became the UK's #1 career development platform, reaching 10 million+ professionals across 42 countries.
BUT... building it nearly broke me.
I raised venture and angel investment across two continents in a world where less than 2% of funding goes to female founders. I scaled fast, burned out hard, and learned that the real work isn't just building the business, it's building the woman who builds the business.
In 2022, I successfully sold Careercake and now I help female founders navigate what I wish I'd known: that your mindset, not just your metrics, determines your success.
I've taught 3 million people on LinkedIn Learning, been featured as an expert on BBC and Sky TV, and now I'm on a mission to make sure no founder feels as alone as I once did.
I'm also a mum to a toddler and two rescue dogs, living proof that you can love your career and your life, unapologetically.
What People Say
Frequently Asked Questions
WHO IS THIS PROGRAMME FOR?
IS THIS ABOUT BUSINESS STRATEGY?
HOW MANY WOMEN WILL BE IN MY COHORT?
WHAT'S INCLUDED IN THE 1:1 SESSIONS?
DO YOU OFFER A REFUND?
CAN MY BUSINESS PAY FOR THIS?
WHAT IF I CAN'T MAKE A GROUP SESSION?
Join the Female Further Programme
I'm excited to help you unlock your full potential, my friend. This is your chance to stop feeling alone, stop doubting yourself, and start operating from your authentic strengths. The struggle stops. The clarity begins. Let’s go further.
Spots are limited – reserve yours now.
REGISTER YOUR INTEREST

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